GiftExo Fragrance LLC (“GiftExo,” “we,” “us”) runs the online fragrance store at giftexo.com. This policy covers the personal information we handle when you browse, shop, create an account, or contact us. It also explains the choices you have and how to reach us. If anything here is unclear, email contact@giftexo.com and a real person will answer.
1. Information We Collect
Information you give us
- Orders: your name, billing and shipping addresses, email, phone number, and what you buy. Card numbers go straight into our payment provider’s secure form. We never see or store your full card number.
- Account: your login email, password (stored in hashed form), saved addresses, wish lists, and order history.
- Messages: anything you include when you email us, call us, or use our contact form, such as order numbers or return requests.
- Marketing sign-ups: your email address and, if you choose to receive texts, your mobile number.
- Reviews: your display name, star rating, and review text, which are shown publicly.
Information collected automatically
- Device and usage data: IP address, browser type, operating system, the pages you view, the links you click, the site that referred you, and how long you stay.
- Approximate location: your city or region, worked out from your IP address. We use it for tax, shipping estimates, and fraud screening. We do not collect precise GPS location.
- Cookies and similar tools: small files and scripts that keep your cart working, remember your login, measure traffic, and support advertising (see section 4).
Information from others
- Payment providers tell us whether a payment was approved and flag any fraud risk.
- Carriers send us delivery status updates.
- Advertising and analytics partners may give us summary reports on how visitors found us.
2. How We Use It
- To process, ship, and track orders, and to handle returns and refunds
- To run your account and make checkout faster
- To answer your questions and fix problems
- To send order confirmations and shipping notices. These are transactional, so you get them even if you opt out of marketing.
- To send promotions by email or text, but only if you signed up. Every message includes a way to opt out.
- To learn which pages and products work well, so we can improve the store
- To show relevant ads on our site and elsewhere online (see section 4)
- To detect and prevent fraud, chargebacks, and misuse of the site
- To meet tax, accounting, and other legal duties, and to defend against legal claims
We do not use your information for automated decisions that have legal or similarly significant effects on you.
3. Who We Share It With
We share personal information only as needed to run the store. Our service providers must protect it and may use it only to provide their services to us.
| Recipient | Why | Examples |
|---|---|---|
| Payment processors | Take payments and screen for fraud | [Stripe / PayPal / Authorize.net] |
| Shipping carriers and fulfillment partners | Deliver your order | [USPS, UPS, FedEx; fulfillment partner] |
| Hosting and site software | Run the website and store data | [Hosting provider], WooCommerce |
| Email and SMS platforms | Send order updates and marketing | [Klaviyo / Mailchimp / SMS provider] |
| Analytics providers | Measure site traffic and performance | Google Analytics |
| Advertising partners | Show and measure ads | Google AdSense / Google Ads |
| Authorities and advisers | Comply with the law, enforce our terms, protect rights | Courts, regulators, lawyers, accountants |
| A buyer or successor | If GiftExo is merged, sold, or restructured | — |
We do not sell your name, email, or order history for money. Under some state laws, however, certain advertising cookies may count as a “sale,” as “sharing,” or as “targeted advertising.” Section 6 explains how to opt out.
4. Cookies, Analytics and Advertising
- Essential cookies keep your cart, login, and checkout working. The store cannot run without them.
- Analytics cookies show us how visitors use the site. We use Google Analytics, which collects usage data that does not directly name you. Learn more at How Google uses information from sites that use its services, or block it with the Google Analytics opt-out add-on.
- Advertising cookies are placed and read by third-party vendors, including Google. They use cookies and web beacons to show you ads based on your earlier visits to this site and other sites. Google’s advertising cookies let Google and its partners show those ads across the web.
You can limit advertising cookies in these ways:
- Turn off personalized ads from Google at Google Ads Settings.
- Opt out of personalized ads from many other vendors at aboutads.info/choices or the NAI opt-out page.
- Use the cookie settings link in our footer, or block or delete cookies in your browser. If you block essential cookies, your cart may stop working.
We honor the Global Privacy Control (GPC) signal. If your browser sends it, we treat it as a request to opt out of targeted advertising and of the sale or sharing of your data from that browser.
5. How Long We Keep It
| Data | Kept for |
|---|---|
| Order and payment records | [7] years, for tax and accounting |
| Account details | Until you delete your account, plus up to [30] days |
| Customer service messages | [2] years after your last contact |
| Marketing lists | Until you unsubscribe. We then keep your address on a suppression list so we don’t email you again. |
| Analytics data | [14] months, or the shortest setting the tool offers |
When a retention period ends, we delete the data or make it anonymous.
6. Your Privacy Rights
Depending on the state you live in, you may have the right to:
- Know and access the personal information we hold about you, and get a copy you can take elsewhere
- Correct information that is inaccurate
- Delete your information, except where the law requires us to keep it (for example, tax records)
- Opt out of targeted advertising, the sale or sharing of your personal data, and profiling
- Limit our use of sensitive data (we do not intentionally collect any)
- Appeal if we turn down your request
- Not be treated differently for using any of these rights
We give these rights to all US customers, whether or not your state’s law requires it.
How to make a request: email contact@giftexo.com with the subject line “Privacy Request,” or call +1 (847) 313-1370. We will confirm your identity by matching details from your account or a recent order. We respond within 45 days. If we need more time, we will tell you why, and we may extend once by up to another 45 days. An authorized agent can make a request for you if they provide your signed permission.
Appeals: if we deny your request, reply to our decision with “Appeal” in the subject line. We will review it and answer within [60] days. If you are still unhappy with the outcome, you can contact your state attorney general.
Marketing opt-out: click “unsubscribe” in any marketing email, or reply STOP to any marketing text. You will still receive messages about your orders.
7. Text Messages
If you join our SMS list, you agree to receive recurring automated marketing texts at the number you gave us. You never have to join to buy anything. Message and data rates may apply. Reply STOP to cancel or HELP for help. We do not share your mobile number or your texting consent with third parties for their own marketing.
8. Security
The whole site uses encrypted HTTPS connections, and card payments go through PCI-compliant processors. Only staff who need customer data can access it, and each person has their own login. We keep our software and plugins up to date. No online system is completely secure, though. If a breach affects your information, we will notify you as the law requires.
9. Children
GiftExo is meant for adults. We do not knowingly collect personal information from anyone under 16. If you think a child has given us information, email us and we will delete it.
10. Links to Other Sites
Our pages may link to brand websites, carriers, or social networks. When you visit those sites, their own privacy policies apply. We are not responsible for how they handle your data.
11. Changes to This Policy
When we update this policy, we change the effective date at the top. For significant changes, we will also post a notice on the site or email account holders before the change takes effect.
12. Contact Us
GiftExo Fragrance LLC
1501 E. Woodfield Road, Suite 103E
Schaumburg, IL 60173, USA
Email: contact@giftexo.com
Phone: +1 (847) 313-1370, [Mon–Fri, 9am–5pm CT]